Last week I spoke on two (yes, two) panels (at the same time) at the Pubcon conference held at the Las Vegas Convention Center in Las Vegas, Nevada. I would to thank Brett Tabke and Webmasterworld for putting on yet another great conference.

read more

Both Google and Yahoo! have decided to provide website owners with a "holiday season treat" by updating their respective search results (SERPs) - simultaneously!

Both the major search engines have been executing some algorithm changes causing the usual ranking turmoil for webmasters and site owners over the last week.

read more

Subdomains may no longer result in several individual listings on Google's search engine results pages (SERPs). Word from Matt Cutts at PubCon Las Vegas says that soon subdomains will be treated like folders, limiting results to 2 URLs per domain.

read more

Google appears to be testing categories in its search results, according to reports in a webmaster forum, dividing results under headings like "comparison shopping" and "reviews."

read more

Evidence is mounting that Google is disabling or has disabled the query command that allows webmasters to show pages included in the supplemental results.

read more

Google’s crackin’ down - some AdWords users have received an email stating that the company will soon forbid any advertisements related to the drug ephedra.

read more

SERoundtable looks at a WebmasterWorld thread to find out What Type of Traffic Can You Expect from Yahoo Ads Compared to Google Ads.

read more

Ad Relevancy & Quality Scores

Google has again and again touted the value of their targeted marketing, but most of the fortune 500 ad dollars are not spent on targeted marketing. A couple weeks ago in a WebmasterWorld thread many advertisers complained about getting killed by another quality score update.

read more

Google's search for utmost relevancy is hitting affiliate marketers hard, who are noticing their best converters diminishing as keyword prices raise. Relevancy has been the company's buzzword, but critics say it's more about the Almighty Coin (pr. Kwan).

read more